London’s prestigious Royal Horseguards Hotel once again became the grand stage for AADNEVIK, a brand renowned for its ethereal elegance and sensuality. As the doors opened to a night of high fashion, the venue—an embodiment of timeless sophistication—set the perfect tone for what would be a breathtaking finale to London Fashion Week. With their show scheduled on the evening of the last day, AADNEVIK brought the fashion calendar to a spectacular close, ensuring that their Autumn/Winter 2024 collection, ‘Western Star’, was not just seen but remembered.
Inspired by the unbridled spirit of the Wild West, this collection was a poetic fusion of history and modernity. Designers Hila and Kristian Aadnevik took a deep dive into the world of the 18th-century American frontier, reinterpreting it through their signature lens of intricate craftsmanship, sensuality, and rebellious femininity. Drawing from the romanticism of Western folklore and the mystique of the untamed lands, the collection was a love letter to the free-spirited girl—independent, bold, and utterly captivating.
Each garment told a story of resilience and adventure. Flowing chiffon gowns, adorned with lace and leather corsetry, echoed the rugged beauty of the Wild West, while intricate beading and embroidery brought forth an air of regal elegance. Fringed details swayed with every movement, capturing the essence of a free-spirited cowgirl, while cinched waistlines and floor-sweeping silhouettes harkened back to the aristocratic elements of the 18th century.
The palette was as rich and dramatic as the Western landscape itself—deep earthy browns, midnight blacks, fiery reds, and shimmering golds created a visual symphony that mirrored the sunsets over vast canyons and the moonlit deserts. Suede, silk, and leather played in contrast, offering a juxtaposition of softness and toughness, much like the fearless women who inspired the collection. The cowboy hat—a defining emblem of Western culture—was seamlessly incorporated into the styling, adding an air of unapologetic confidence to the already commanding ensembles.
The star-studded audience further amplified the prestige of the night. Among the notable guests was Ekin-Su Cülcüloğlu, the television personality known for her bold fashion choices and unapologetic glamour. Brazilian model Thalita Freiry graced the front row, effortlessly embodying the international allure of the show, while model Neda Motameni was seen admiring the collection, captivated by its blend of heritage and modern sensuality.
With the final model making her way down the runway, AADNEVIK proved once again why they are masters of storytelling through fashion. ‘Western Star’ wasn’t just a collection—it was a bold statement. A reminder that the Wild West isn’t just a relic of the past but a spirit that still burns bright in fashion today. It celebrated the fearless pursuit of dreams, the courage to break boundaries, and the unwavering belief in forging one’s own path—just like the pioneers of the past. In a world that often demands conformity, AADNEVIK reminded us that the true essence of style, much like life, is about daring to chase what sets our souls on fire.
Written by Angela Goate
Catwalk photos by Tony Wellington (thebitemag.com)
Celebrity photos by Paul Licorish